Web developer · Freediver
Alex Hedström — I build for the web and
train for the depth.
I write code by day and chase depth by weekend. This is a small corner of the internet where those two worlds meet.
About
Two passions,
one rhythm.
I'm Alex — a web developer based in Sweden who spends an unreasonable amount of time thinking about both web projects and long breath-holds.
On land, I build websites and web apps: interfaces that are calm, fast, and honest. Underwater, I train freediving — the art of moving through depth on a single breath, where every decision matters and noise falls away.
The two disciplines feed each other more than you'd expect. Patience. Precision. Knowing when to push and when to rest. Building something slowly, layer by layer, whether it's a web function or a personal best at depth.
The projects below are things I've poured time into — some for work, some for the community, all because I genuinely care about them.
In the water
Freediver
On land
Web developer
Based in
Sweden
Projects
Things I've been working on
A mix of passion projects and products — each tied to breath, water, code, or community in some way.
- 01Personal
Alex Freediving
My home in the water — dives, depth progress, and the quiet obsession with holding breath a little longer.
alexfreediving.com - 02Education
Freedive Training
Structured training for breath-hold divers. Courses, techniques, and the science behind going deeper safely.
freedivetraining.com - 03Wellness
Breathely
Breathwork made simple. Guided sessions for calm, focus, and recovery — on land and between dives.
breathely.com - 04Community
Bluefeed
A social space for ocean people. Share dives, spots, and stories with a community that gets it.
bluefeed.social - 05AI
Aigora
Exploring practical AI for builders. Experiments, tools, and ideas from the Swedish tech scene.
aigora.se
Contact
Say hello
Whether you want to talk about a project, freediving, or just say hi — I'd love to hear from you.
I usually reply within a few days.